I am an art director based in Singapore.
In my spare time, I make stuff and contribute cartoons to Highnunchicken.

Selected works

MO BAR

MO BAR is a concept located at Mandarin Oriental, Singapore. Inspired by the Pacific Ocean and rich culture of Asia’s ports, MO BAR presents a new experience to celebrate the flavours and aromas of the region.

︎ 2 Bronze: CCA Gong Awards 2019

- Printed Communication Design
- Design Craft - Art Direction

Agency: ACRE Design

Branding, Art Direction, Design

Full project ︎︎︎

NLB Singapore: Explained in 3 Minutes

LearnX presents a series of Explained in 3 Minute topic explainer videos where we break down the bigger and complex concepts into bite-sized takeaways for all.

I was involved in this project in various capacities, including illustration, storyboard, and motion design.

Agency: ALICE

Motion Design, Illustration, Storyboard

Full project ︎︎︎

CIMB Bank

CIMB Group is a leading KL-headquartered ASEAN universal bank, one of the largest investment banks in Asia and one of the largest Islamic banks in the world.

We are tasked to create a new set of guidelines to revitalise CIMB’s corporate identity across different mediums.

Taking inspiration from the logo, and the tagline “Forward Banking”, we created a motif based on a forward pointing arrow.

Agency: ACRE Design

Branding, Design

Po Chai Necklace

Our dependable traditional Chinese medication, Po Chai Pills, a.k.a Bali Bestie, now comes dressed as stylish fashion accessories, accompanying us wherever we venture.

︎ 50 sold out in a day
︎ Stocked at 3 indie stores (SG)
︎ Featured on TimeOut

Creative Direction

Full project ︎︎︎

Google Cloud 5th Anniversary

Visual identity for Google Cloud 5th Anniversary Digital Event held in Singapore representing Singapore, A.I., Data and Sustainability.

Agency: VILLAINS

Art Direction, Illustration

The Sinner

Our design for "The Sinner" Single Malt Whisky features a sinner/saint ambigram with intricate embellishments set in black, gold and silver prints, type set in caligraphic style.

Agency: ACRE Design

Art Direction, Design, Illustration

Full project ︎︎︎

Highnunchicken

In collaboration with Kenneth (Jolly Mcwank), Moses and Terence, we create cartoons regularly under the moniker, Highnunchicken, to have a laugh at local current affairs, culture, and ourselves.

︎ Featured on Mothership, Coconuts Singapore and Bandwagon

Cartoon, Illustration

Full project ︎︎︎

Pet Cubes

Pet Cubes is a brand that does human-grade fresh dog meals — a healthier, more nutritious alternative to kibbles. After establishing itself as a market leader, they wanted to update the brand with a younger, fresh look.

Agency: ACRE Design

Branding, Art Direction, Design

Full project ︎︎︎

Children Holding Guns

Children Holding Guns is a fun and satirical gift-shop brand that revolves around Singaporean military humor, particularly inspired by the mandatory two-year military service that every Singaporean son has to undergo.

Creative Direction, Art Direction

Full project ︎︎︎

Toast Box

With an objective to bring the brand closer to the younger generation while preserving the heritage, the new Toast Box concept introduced a 'black and white' colour-theme and a series of illustrated icons of the classics off the menu.

Agency: BreadTalk Group

Branding, Design, Illustration

Full project ︎︎︎

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about

Po Chai Necklace

BUY

DIY

Next Project ︎︎︎

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